- Free Download · No Cost To You

Sellyour Keys

home for top dollar,

without spending a

fortunet get

there.

A free, no-fluff seller's guide built from 20+ years of closings

up and down US-1 — the low-cost moves that actually move

your sale price, and the fastest path from "for sale" to "sold."

Why homeowners ask for this

Cheap to do. Expensive to skip.

Prep

Fix the 5 things buyers actually notice

Which repairs move the needle on a Keys sale and which ones are money you'll never see back at closing.

Pricing

Price to the first two weekends

How to set a number that draws serious offers immediately, instead of one that sits and forces a cut.

Timing

Read the Keys market calendar

Season, storms, and snowbird timing all move buyer demand here — when to list so you're not fighting the calendar.

Contents Section — Seller's Guide
Inside the guide

Six chapters, one goal: more money, less time on market.

  • 01 The $500 prep listLow-cost fixes that outperform full renovations
  • 02 Pricing for island inventoryReading comps when every listing is a little different
  • 03 Listing photos that stop the scrollWhat to shoot, what to skip, and when to shoot it
  • 04 Negotiating without losing the dealHolding your number while keeping buyers engaged
  • 05 Insurance, flood zones & inspectionsKeys-specific paperwork that can stall a closing
  • 06 A 30-day sale timelineWhat to do each week from list day to closing table
Free Resource

The Keys Seller's Playbook

20+ Yrs Local PDF · 24 pages

Who's behind the guide

Local, licensed, and closing Keys deals since before the bridge repaves.

I've spent more than 25 years listing and selling property up and down the Florida Keys — from Key Largo canal homes to Lower Keys stilt houses. I've watched the market through every hurricane season, every insurance shift, and every kind of buyer.

This guide is the same advice I give clients before we ever put a sign in the yard: the handful of cheap, high-leverage moves that actually affect your sale price, and the ones that are just noise.

25+

Years in the Keys market

Local

Licensed Florida Realtor

Free · Instant Download

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